A Brief Guide to Account-Based Marketing 

Learn how to improve B2B ROI and client retention with account-based marketing. Download this free ebook to learn how. 

Account-based marketing is a strategic targeting technique that uses data and technology to help attract, engage, convert, and measure progress with hyper-targeted prospects.

This ebook will teach you:

  • How ABM works
  • The difference between ABM & traditional marketing
  • The benefits of account-based marketing
  • Whether or not your organization is a right fit
  • How to get started with ABM
  • How to create a comprehensive ABM strategy
account-based marekting ebook

91% of marketers that use ABM have indicated a larger deal size, with 25% stating their deal size being over 50% larger

account-based marketing

 Companies using ABM generate 200% more revenue for their marketing efforts compared to those that don’t

Account-based marketiing

Companies using ABM experienced a 36% higher customer retention rates and 38% higher sales win rates

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